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Resume

My roles and writings

Durham University

September 2009 - June 2013

I fell in love with Medieval Literature on the cobbled streets of Durham, where I studied for both my BA and my MA. I studied English Literature and Philosophy, later specialising in Old Norse and Old English literature. My Master's thesis was on the theme of lycanthropy in Old Norse sagas - that's Viking werewolves by any other name!

EFL Teacher at Hello Academies

January 2014-January 2016

I spent two years living and working as an English teacher in Prague (cobbled streets remain a theme). My students ranged from a class of bilingual preschoolers to PhD students and business professionals. Teaching allowed me to hone my technical understanding of the English language, and challenged me to adapt my tone, approach and resources to different ages and abilities.

Content Specialist

January 2016-December 2017

My work at digital content platform Glogster in Prague kick-started my interest in storytelling through content creation. I worked on the company's English-language marketing team, and spearheaded a project in collaboration with NASA.

 

When I returned to the UK, I joined Brighton-based digital marketing agency BozBoz, where I worked with a number of high-profile clients from national charities and major music festivals to graffiti artists and medical service providers, adapting my style and tone fluidly for each, yet maintaining clarity, professionalism and perfect English throughout.

Freelance Writer

January 2018-Present

In 2018 I went freelance and never looked back. Since then my clients have included SaaS providers, international charities, and real estate professionals. In recent years I have turned my skills toward representing traditional crafters and heritage projects, drawing out the magic of craft as a touchstone to our history.

Balefire Blades

January 2018-Present

The start of my freelance career coincided with the birth of Balefire Blades, the swordsmithing business that I run with my husband. While he forges one-of-a-kind swords, I manage projects, communicate with clients regarding their bespoke orders, and run the company's website and social pages.

Skills

Content Creation & Copywriting:
Writing blogs, articles, interviews & technical whitepapers, social media content creation, digital storytelling, SEO-optimised writing, experience writing and self-publishing books

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Content Strategy:
Brand voice development, editorial planning, content calendars, campaign ideation and content repurposing

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Digital Marketing:
Email marketing (Mailchimp), social media content (photo, video and designed assets)

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Design & Creative:
Digital illustration (Procreate), graphic design, visual storytelling, formatting for print and digital (Canva)

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Web & Technical:
WordPress & Wix site design and content management, no-code web building, UX/UI

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Photography & Media:
Digital photography, photo editing, asset creation for web & social

©2024 by A A Adams. Created with Wix.com

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